Optimised Adverts for Talent Acquisition - Organic & Performance Media

How to optimise your advertising and recruitment marketing for talent acquisition

Objectives of this Course:

  • Use a structured method that converts to quality applications and resumes
  • Learn how to serve your job opening adverts to the best talent ahead of your competition
  • Optimised for search and email campaigns
  • Make the job opening attractive to the best candidates
  • Differentiate your adverts from other companies and staffing agencies
  • Ensure you use best practices and comply with employment laws


Your Instructor


Jonathan Pearson
Jonathan Pearson

Jonathan is an expert in digital transformation and his private clients are the CEO or COOs of high growth companies who scale their brands $MM year on year by creating and retaining the highest performing teams using his talent acquisition and sustainable team building methods. Most clients have been small and medium size, rapidly growing independent companies like Bulletproof (health & wellness), Annmarie Skin Care or ASK! Method Company in Northern America, Europe, London, South Africa and Globally.

The BluZinc Method Masterclass includes 1-2-1 and group coaching, training and mentoring both virtually and in person in all global locations. Since 2001, Jonathan has hired and trained 100s of successful recruiters, while being accountable for 10s of thousands of job openings being successful hired and lives transformed. As a digital nomad with a remote working policy, he visits customers all over the world and is also available as a Fractional VP or Advisor to the C-Suite.

He helps small companies hire 1 - 3 managers or a VP, so the CEO can be more visionary, strategic and creative. He works with the Executive Directors to expand their teams with 10-20 hires per year, so they can delegate and elevate their sense of freedom and growth while maintaining their customer satisfaction.

Jonathan feels grateful to be in a career that is his purpose and labour of love, facilitating the sustainable creation of the best teams, in the best cultures, helping individuals feel more rewarded, respected, recognised and free to enjoy their lives with a higher sense of financial security and emotional well-being.


Course Curriculum


  Advertising
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!